<p style=";text-align:left;direction:ltr"><span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>In our current era, influencer marketing has become one of the effective marketing strategies, as it relies on cooperation with individuals who are popular and highly reliable in their various fields, which enables brands to exploit this relationship to enhance awareness of their brand.</strong></span></p><p style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>But can the service be easily obtained through social media applications? Below, the Sbsial application provides you with the answer you are looking for, so follow us in the article.</strong></span></p><h2 style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:16pt;"><strong>What is influencer marketing?</strong></span></h2><p style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>It is one of the digital marketing strategies that depends on cooperation with influential people on social media platforms to promote specific products or services, as these influencers have large followers and have the ability to influence the opinions and behaviors of their audience through their recommendations and content.</strong></span></p><h2 style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:16pt;"><strong>The importance of influencer marketing</strong></span></h2><ul style=";text-align:left;direction:ltr"><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Building trust and credibility: Influencers often have strong relationships with their followers, who trust their opinions and recommendations. When an influencer promotes a product or service, it is seen as a trusted recommendation, which increases the brand’s credibility.</strong></span></li><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Reaching a targeted audience: Because influencers have a specific audience that follows them for the content they provide, companies look for influencers who are compatible with them, so they can reach those interested in their products and services.</strong></span></li><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Increase Brand Awareness: Influencer marketing helps in quickly increasing brand awareness by reaching a wide audience through social media platforms. This is a very effective way to reach new consumers and increase brand awareness.</strong></span></li><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Improve audience engagement: High engagement with their content. By collaborating with brands, their audience can be encouraged to engage with brand-related content, whether through likes, comments, or shares.</strong></span></li><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Increased sales and conversions: Influencer recommendations lead to a direct increase in sales. When an influencer promotes a product and offers a discount or special offer, their followers tend to take advantage of the offer, which increases conversion rates and sales.</strong></span></li><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Measuring Results and Improving Performance: The success of influencer marketing campaigns can be accurately measured through performance indicators such as engagement rates, website visits, and sales. This allows companies to improve their strategies based on the data.</strong></span></li></ul><h2 style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:16pt;"><strong>What are the types of influencers?</strong></span></h2><p style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Relying on influencers is an essential part of the digital marketing strategy in our current era, with their increasing prevalence on various social media platforms, it helps in attracting attention to products and services when using them for marketing. Influencers are divided into a group of types, which are as follows:</strong></span></p><ul style=";text-align:left;direction:ltr"><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Celebrities: They have a huge and diverse fan base and attract wide attention.</strong></span></li><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Mega-Influencers: They have a large following within a specific niche and have a strong influence on their target audience.</strong></span></li><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Specialist influencers: They focus on a specific field and have deep knowledge and experience in it, and are considered a reliable reference in this field.</strong></span></li><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Micro-influencers: They have a smaller following but have strong engagement and interaction with their audience and are considered influential voices in their communities.</strong></span></li><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Everyday influencers: Regular people who share their daily lives and experiences with products and services, and are a source of credibility and honest recommendations.</strong></span></li><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Influential employees: Company employees who promote its brand and products through their personal accounts, and are considered a source of reliable information about the company.</strong></span></li><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Customer Influencers: Satisfied customers who share their positive experiences with the brand and are a source of effective word-of-mouth marketing.</strong></span></li></ul><p style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Download Sbsial and get</strong></span> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>exclusive</strong></span> <a target="_blank" rel="noopener noreferrer" href="https://sbisiali.com/ar/features/celebrity-ads"><span style="background-color:transparent;color:#1155cc;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong><u>celebrity advertising</u></strong></span></a> service!</p><h2 style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:16pt;"><strong>How to choose the right influencer for your brand?</strong></span></h2><p style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>When relying on an influencer marketing strategy, choosing the right influencer for your brand requires careful study to ensure achieving the best results. Below we explain a set of those points that will help you in choosing:</strong></span></p><ul style=";text-align:left;direction:ltr"><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Define your target audience: Determine precisely the group you want to reach, in terms of age, gender, interests, and geographic location.</strong></span></li><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Assess influencer fit: Make sure the influencer’s content and values align with your brand’s message and culture.</strong></span></li><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Audience Quality Analysis: Check that the influencer’s followers are real and active, and make sure there are no fake follower purchases or interactions.</strong></span></li><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Review engagement rate: Evaluate how much the influencer's audience is engaging with their posts, through the number of likes, comments, and shares.</strong></span></li><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Verify credibility: Make sure the influencer has a good reputation and has not been involved in any controversial activities that could harm your brand.</strong></span></li><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Review past work history: Check out the brands the influencer has previously collaborated with, and see the results of those campaigns.</strong></span></li><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Direct communication: Connect with the influencer and discuss your goals and expectations, and make sure there is a shared understanding of how the campaign will be executed.</strong></span></li><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Set a budget: Set a suitable budget for your marketing campaign, and make sure that the cost of working with the influencer fits within your budget.</strong></span></li><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Measure Results: Have a plan to measure the results of your campaign, by tracking website visits, sales, or other key performance indicators.</strong></span> </li></ul><figure class="image"><img style="aspect-ratio:1600/1029;" src="https://cdn.sbisiali.com/news/images/b6d0760e-401c-440d-b22c-6fcd7038d2a3.jpg" width="1600" height="1029" alt="Influencer Marketing"></figure><h2 style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:16pt;"><strong>Can influencer marketing be done through social media apps?</strong></span></h2><p style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Yes, you can easily get the service in line with your marketing campaigns through the Sbsial, as it is distinguished by including many influencers and celebrities in one place, instead of searching extensively for the celebrity or influencer who is compatible with your business.</strong></span></p><p style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>With a large fan base and number of celebrities, you can get ads from them, or ask them to be ambassadors for your brand, to boost awareness in an effective way.</strong></span></p><h2 style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:16pt;"><strong>What features does Sbsial offer to users?</strong></span></h2><p style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Sbsial does not only provide influencer marketing, but you, dear user or brand owner, can benefit from a range of other services and features such as:</strong></span></p><ul style=";text-align:left;direction:ltr"><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Exclusive content: Celebrities and artists provide everything related to their new work, whether podcasts, photo content or videos, exclusively for subscribers to this feature.</strong></span></li><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Celebrity Profile: If you want to continuously follow all the news about art and artists, you can learn everything new about them through the accounts and profiles of celebrities. We at Sbsial are keen to satisfy your love and inform you about the lives of your celebrity fans.</strong></span></li><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Podcast: If you want to start expressing yourself, with Sbsial and the voice recording feature you can achieve what you want, start recording, or in a live broadcast express your thoughts in a unique way and with complete freedom.</strong></span></li><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Celebrity Collectibles: If you are a fan of auctions and collecting</strong></span> <a target="_blank" rel="noopener noreferrer" href="https://sbisiali.com/ar/features/my-own"><span style="background-color:transparent;color:#1155cc;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong><u>celebrity collectibles</u></strong></span></a> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>, you can activate alerts and wait for the next memorabilia event to bid on the collectibles of influencers and celebrities joining the auction.</strong></span></li></ul><h2 style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:16pt;"><strong>How can I get celebrity ads from Sbsial?</strong></span></h2><p style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.5pt;"><strong>In Sbsial, you can benefit from influencer marketing through celebrity ads, the unique feature provided by the application. Express your brand through celebrities compatible with your brand. You can request an advertisement in the following way:</strong></span></p><ul style=";text-align:left;direction:ltr"><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>After searching for an influencer that aligns with your brand, log into their account.</strong></span></li><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Choose the type of request from its page, then the type of service.</strong></span></li><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Select the type of service, in line with what you want from the services we provide to you at Sbsial.</strong></span></li><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Fill in the details for each service and submit the request.</strong></span></li></ul><h3 style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#434343;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>What types of ads do we offer in Sbsial?</strong></span></h3><ul style=";text-align:left;direction:ltr"><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Request an advertisement: If you want this service, fill out the form and complete all the details, as it enables you to request an advertisement from the celebrity.</strong></span></li><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Request an invitation: Invite the influencer to attend a specific event, and cover it in the media after providing all the details, to get support from the influencer.</strong></span></li><li style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Ambassador Request: You can request an influencer to be an ambassador for your brand through Sbsial.</strong></span></li></ul><p style=";text-align:left;direction:ltr"> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>Want to get influencer marketing service?</strong></span> <a target="_blank" rel="noopener noreferrer" href="https://sbisiali.com/ar/dl"><span style="background-color:transparent;color:#1155cc;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong><u>Download the Sbsial app</u></strong></span></a> <span style="background-color:transparent;color:#000000;font-family:Arial,sans-serif;font-size:13.999999999999998pt;"><strong>and benefit from our exclusive celebrity advertising service!</strong></span></p><p style=";text-align:left;direction:ltr"><br></p>